Full managed marketing
Focused Health Care
Focused Health Care is an Australian leader in-home care services in Brisbane and Townsville.
They are owned and operated by Registered Nurses giving them an in-depth understanding of their clients’ medical and emotional needs.
Their offerings are built around providing their clients with high-quality clinical care, flexible services, and a personalised touch.
Improving Digital Foundations
Our process at Splice Marketing was to improve Focused Health Care's digital foundations. We started with the redesign and development of their website and creating new copy to portray Focused Health Care's key points of difference in order to convert more leads. We installed analytics on their website to measure the conversion rate and to predict future enquiries.
Lead Generation Through Inbound Marketing Funnels
To streamline marketing efforts and generate a predictable number of leads each week, Splice Marketing created and executed inbound marketing funnels including assets such as blog articles, online advertising, landing pages, email nurturing sequences and remarketing activities. Two lead generation campaigns were set up including one for disability services and the other for aged care services.
Initial start-up activities included:
Ongoing inbound marketing activities encompassed the following:
Website Redesign and Build
Expertly Crafted Design Assets
The numbers speak for themselves
Book Your Free Marketing Consultation Today!
It's not the size of your marketing budget but what you do with it that matters.
That's why we'll step back and take a look at the big picture. How much you spend, and what you spend it on, will likely change over time. But first, we have to find the real problem and outline the right strategy to solve it.
That's why we start by offering you a FREE consultation with us. You'll get a 30-min video or phone meeting and a Digital Diagnosis of your current online presence.