Digital Marketing Masterclass For Healthcare Professionals - AGPAL & QIP 2018 Conference

Join Ellie Bakker, Director of Splice Marketing, during the Digital Marketing Masterclass at the AGPAL & QIP 2018 Conference.

Learn how to apply the latest trends in digital marketing to attract and retain clients, and deliver a return on investment for your practice. This masterclass will allow you to gain strategies that adhere to industry codes and legislation.

Overview

Leverage Online Marketing Trends

Connect with patient audiences using video, search, online advertising and, social media.

 

Streamline Your Digital Marketing Strategy
Increase patient numbers, raise brand awareness, attract more people in your local area, grow your practice.

 

Compliance With Industry Rules & Regulations

Compliance tips relevant to AHPRA and developing a social media policy, which is now a requirement against the RACGP 5th edition.

 

Time Saving Tips For The Busy Health Professional

Make the most of the little time you have available with our top tools to increase productivity with your online marketing efforts.

 

Start Seeing Actual Results From Your Marketing

The metrics you should be tracking to ensure a return on investment from your marketing activities.

Who Should Attend The Digital Marketing Masterclass?

  • Practice Owners
  • Practice Managers
  • Practice Nurses
  • Any health and medical professional in the health and community sectors in Australia

Who Is Running The Conference?

AGPAL and QIP.

Check out the AGPAL & QIP 2018 Conference to see the other great line up of speakers and to register.

What's In It For You?

Keeping up-to-date with the continually evolving digital landscape is more important than ever for healthcare professionals. Staying on top of emerging trends will allow you to deepen your connection and remain relevant to patient audiences, while broadening your reach in the community.

You’ve developed a website and set up your social media account, now it’s time to understand how to maximise your online presence. Current digital trends go beyond these platforms and include customer-centric experiences, video marketing, paying-to-play in social media, digital advertising, search and mobile-first interactive websites.

Consumers are turning more and more towards online services, with health-related information at the forefront. An estimated 77 percent of smartphone owners in Australia use their smart phones to find local health services and tech giant Google claims that one in every 20 Google searches is health-related. Video is fast becoming the delivery platform of choice for health information, and the popularity of social media sites is evident with 15 million Australians active on Facebook each month.

What does this mean for healthcare professionals, and how can you leverage these trends whilst keeping your focus on patient outcomes?

The AGPAL and QIP 2018 Conference Digital Marketing Masterclass is about taking your practice’s digital presence to the next level. It’s about aligning all of your online activities to help achieve your bottom-line objectives and improved health outcomes. The masterclass will give you the knowledge and tools to help establish a robust online presence to ensure the future success of your practice.

Walk away from this masterclass with a map for online marketing activities as well as the knowledge and confidence to action everything covered during the session.

Join Splice Marketing at the Conference!

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