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Case Study

Myospots:
A thriving brand with an unstoppable trajectory

The challenge

Growing pains in a global market

Myospots had a unique and valuable product, but their existing WordPress/WooCommerce setup was holding them back.

With a rapidly expanding international customer base, they needed a more robust solution that could handle multi-currency transactions, international shipping and high-performing Google Ads campaigns.

Beyond technology, Myospots also needed a stronger marketing approach—one that would increase sales, reduce lost opportunities and make the most of every visitor who landed on their site.

The strategy

A data-driven, multi-channel approach

At Splice Marketing, we don’t believe in guesswork. We focus on strategies that drive real, measurable growth. For Myospots, that meant a complete eCommerce overhaul and an optimised marketing mix that would reach and convert their ideal customers.

Key strategies that powered Myospots’ success:

Migration to Shopify

A seamless transition from WordPress / WooCommerce to Shopify in mid-2024 created a more efficient, scalable, and high-converting online store.

Abandoned cart emails

Implementing automated emails to recapture lost sales turned missed opportunities into conversions.

meta
Retargeting on Meta

Running highly effective retargeting campaigns on Facebook and Instagram kept Myospots top-of-mind for potential customers.

Multi-channel marketing

A balanced mix of organic social media, paid advertising, Google Ads and SEO drove brand visibility and revenue growth.

The results

Impressive year-on-year and quarter-on-quarter growth. The numbers tell a powerful story.

Year on Year Growth

Sessions
Sales
Conversion Rate

January 2024

Sessions
10350
Sales
271
Conversion Rate
3.2 %

January 2025

Sessions
18305
Sales
498
Conversion Rate
2.66 %

Change

Sessions
+ 0 %
Sales
+ 0 %
Conversion Rate
- 0 %
Slightly lower due to increased traffic volume.

Quarter on Quarter Growth

Sessions
Sales
Conversion Rate

Nov 23-Jan 24

Sessions
29985
Sales
915
Conversion Rate
3 %

Nov 23-Jan 25

Sessions
46657
Sales
1415
Conversion Rate
2.9 %

Change

Sessions
+ 0 %
Sales
+ 0 %

Impact

Myospots is now seeing more traffic, more sales and more revenue than ever before. Their brand has gained unstoppable momentum, and with a strong foundation in place, the sky’s the limit.

How can Splice Marketing help you grow?

Myospots’ success story is proof that the right strategy, technology and execution can lead to exceptional results.

If you’re ready to scale your healthcare business, we’re here to help.

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