Medical Video marketing

Video - a powerful marketing tool for healthcare businesses

You’ve no doubt heard the hype about video marketing and its many benefits. 

For the healthcare and medical industry, a branded video is one of the most effective tools to:

  • reach your target audience
  • make a positive impression in only a few short minutes
  • educate your patients / clients
  • bring you new patients / clients to your practice
  • establish you as a leader in your industry
  • save your patients / clients hours of reading by explaining a procedure through video

We know first-hand video is a great way to achieve business objectives and see ROI by including video as part of your marketing efforts. Make 2018 the year where you embrace video!

Types of medical videos to get you inspired

If you’re interested in video but don’t know where to start or what type of video might fit your objectives, here are some of our recommended styles of videos that will work well to convey your message and resonate with your patients and clients.

  • Practice Walk-Through
  • Meet The Doctor
  • Educational – Procedural, Technology
  • Frequently Asked Questions
  • Interview Style
  • Patient Information
  • Presentation Recording
  • Highlights Reel (Conference or Event)
  • Promotional Video
  • Animated

Custom videos to help you reach your goals

Splice Marketing can help you create the perfect video to achieve your marketing goals. Below are a few different examples we’ve created for our healthcare clients.

Promotional Video Example

Animated ``Conditions`` Video Example

New Website Promotional Video Example

Explainer Video Example

Animated ``About Us`` Video Example

Patient Education Video Example

Google will LOVE your videos too!

If one of your marketing objectives are to rank higher in Google and be found when specific symptoms or services are Googled in your local area, video marketing will work wonders to help you achieve these goals.

Videos keep website visitors engaged, meaning they are spending a longer time on your website and listening to your content. This online patient behavior is favorable to your other marketing activities including search engine optimisation, brand awareness, and link building – all of which are deciding factors with the Google algorithms when it comes to ranking your site higher than your competitors.

What you get when you partner with Splice Marketing for your video project.

We guarantee high-quality videos, full management of your video production from start to finish, our knowledge and experience all at an affordable cost.

  • Onsite Video Shoot
  • Video Strategy
  • Video Script Writing
  • Video Production
  • Video Promotional Strategy

Special video offer for healthcare and medical professionals

To minimise cost and time involved in producing effective videos, Splice Marketing has created a “Healthcare Video Marketing Campaign Package” aimed at healthcare professionals in Australia. This package includes 2 videos, video production and a marketing campaign for 3-months, plus a few extra bonuses! If you’d like to learn more, click on the offer image below.

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