As a surgeon or specialist, you need a digital presence to reach patients or referrers, who are almost guaranteed to look you up online.
We handle marketing for surgeons, gynaecologists, cardiologists, plastic surgeons, fertility specialists, urologists, orthopaedic surgeons and other medical specialists.
We begin with a digital strategy that helps build your reputation and attract more patients whether via referrals or direct.
We help alleviate this burden through automation tools, such as appointment reminders, follow-ups, and a comprehensive CRM. We free up your time to focus on patient care.
Our referral marketing program helps you build build referral relationships through digital channels and marketing collateral such as welcome letters. We offer new ways for GPs to get to know and trust you with their referrals.
We make you stand out, highlighting what’s special about your skills and approach, and giving people a reason to choose you.
Steady, consistent marketing translates to steady, consistent bookings and a thriving business.
We understand the AHPRA and TGA advertising guidelines. We focus on ensuring that we provide both an ethical and compliant marketing strategy.
Coordinated marketing delivers better results. We help you with your branding, website and marketing.
We’ll help you freshen up your image and rebrand your services to appeal to today’s patients.
You're already busy enough. Let us take care of finding new patients while you treat the ones you’ve already got and focus on providing a 5 star patient experience.
We begin here, creating an action plan to build your online presence to appeal to your target audience.
This needs to reflect your personality, skills and approach to treatment. A strong website is a great platform for educating and attracting patients, helping them see you as capable, credible and caring.
We create interest in your practice, helping new contacts notice you and reminding old ones of how great you are.
A good reputation is crucial in healthcare so we monitor your online presence to ensure it’s working for you not against you.
Good search engine optimisation helps Google to rank you highly when your ideal patient searches for someone like you.
Social media marketing allows us to target prospective patients right down to a specific location.
We aim for a strong conversion rate from Google or Facebook ads by building campaigns around the right keywords.
Our content creation enables you to share your valuable medical or surgical knowledge, educating prospective patients and building your reputation.
From support with the setup of your Telehealth services, the steps to ensure a great patient experience and acquiring patients and retaining patients, we offer end to end support when it comes to Telehealth.
You’ll likely have some questions so we’ve compiled a list of FAQs. Feel free to call or email us with your questions if they are not on the list.
Our services are tailored to meet the needs of healthcare practices at every stage of growth.
For those just starting or wanting to test the waters with local marketing, we offer a Start-Up Program designed to build brand awareness and drive patient enquiries at an accessible entry-level investment. This is ideal if you’re looking to establish a local presence or trial the impact of healthcare marketing.
For practices ready to scale, we offer comprehensive Growth Programs that support your expansion goals—whether you’re adding more staff, introducing multidisciplinary services, or opening additional locations. These programs are fully customised to fuel sustainable growth and maximise your reach.
We’d be happy to discuss your specific goals and outline a plan that fits your budget and objectives. Book a free consultation with us to explore which program aligns best with your practice’s needs and ambitions.
Our goal is to make the process as seamless and efficient for you as possible, so you can stay focused on patient care. At the outset, we’ll work closely with you to understand your goals, your practice’s unique strengths, and any specific preferences which might require 3-4 hours of your time in the first month or so. Once we’re aligned, our team takes the reins to develop, execute, and refine your marketing strategy, reducing your time to 1-2 hours a month.
Throughout the partnership, we keep communication open and clear. You’ll receive regular updates, insights, and performance reports, so you’re always informed without being bogged down by the details. Should any approvals or feedback be needed, we’ll ensure it’s quick and easy for you to provide input when it matters most.
With Splice Marketing, you’ll enjoy the benefits of a dedicated healthcare marketing team handling the heavy lifting, while your effort stays minimal and focused on what you do best.
Success at Splice Marketing is all about delivering real, measurable results that drive your practice forward. We use our proprietary tool, Splice Live, to track and showcase every key performance metric in real-time. This platform gives you 24/7 visibility into your marketing metrics—allowing you to see exactly how your campaigns are performing whenever you like.
Each month, you’ll receive an automated report summarising your progress, and every 90 days, we conduct a comprehensive review to assess what’s working and where we can further optimise. Our account managers are always available to meet, discuss strategy, and answer any questions you may have, ensuring your marketing remains aligned with your evolving goals.
With Splice Marketing, success is not just monitored; it’s made fully transparent and consistently optimised for growth.
We’ve worked with a range of medical specialists from general surgeons, plastic surgeons, cosmetic surgeons, gynaecologists, obstetricians, oncologists, orthopaedic surgeons and more!
Whether it’s referral marketing strategies or digital strategies to educate the patient directly, we can help.
At Splice Marketing, we believe in a collaborative, step-by-step approach that aligns your marketing strategy with your practice’s unique goals. Here’s what you can expect when working with us:
Working with Splice means having a committed partner who not only understands the nuances of healthcare marketing but also values transparency, collaboration, and measurable growth at every stage.
Our regular newsletters are the ideal way to build your marketing knowledge and grow your healthcare business.
1300 918 842
welcome@splicemarketing.com.au
Unit 10A, Lakes Vista Office Park,
2-4 Flinders Parade,
North Lakes, QLD, 4509
Our regular newsletters are the ideal way to build your marketing knowledge and grow your healthcare business.
