We love social media. In fact, social media marketing for healthcare professionals and businesses within the health industry is one of our key areas of expertise.
Social media marketing when coupled with your other marketing efforts results in:
- Increased traffic to your website (known as inbound marketing)
- Positive perceptions of your brand
- Increased loyalty and trust amongst your followers
- Improved local or national brand awareness and reach
- Greater insights into interests and behaviours of your audience
- Cost-effective and highly targeted advertising
When we talk about social media, really, we are referring to the popular online channels including Facebook, Instagram, YouTube, Twitter and LinkedIn. Each of these channels has a different purpose and depending on your bottom-line objectives, services, and patient groups, we will recommend the right channel(s) to achieve your business needs.