How We Help
Acquisition Marketing
You want to grow your medical practice this year?
Would you also like to do it without handling any marketing tasks yourself? Sounds good, doesn’t it.
Strategy
You assess a patient before you treat them. We do the same. We start with a plan that defines the right message, identifies your audience and reaches them where they area.
Execution
We move from strategy to action. We plan, execute, track and measure all marketing activities defined in the strategy.
Adaptation
We have a suite of online tools to track and measure all your digital ad campaigns. Our goal is to ensure that every dollar you spend on online ads makes you at least two dollars in profit.
Facebook, Instagram, Twitter, Youtube or Google
Strategy
Your next 99 patients are searching online for healthcare providers. We help them find you more quickly.
PPC
We run Google, Facebook and social media ad campaigns that reach the right people at the right time. That delivers you a steady flow of new patients without wasting doctor time.
Win patients
Our No.1 priority isn’t reaching more people – it’s reaching the right people with the right message to send them to your clinic.
Flexible budgets
Even if you don't have a huge advertising budget, our job is to use the funds you have in the right way. You'll increase patient bookings almost instantly.
We treat online marketing
just like you treat your patients
Research
It all starts with market research. That’s how we identify the message that's going to make people care about what you have to say.
Acquire
We use these insights to fine-tune your message and audience targeting and to identify the right channels.
Activate
We plan and execute new digital campaigns around the discovered insights, attracting new patients almost instantly.
Retain
We use data to dig up clues about your patients' needs, and learn how to create systems that keep them happy so that they keep coming back.
Repeat
Our job is to figure out which marketing efforts are working, double down on what works, and ditch what doesn't.
What to expect from our marketing team
You’re hiring a dedicated in-house paid ad specialist + a healthcare copywriter + an account manager who offer you:
Meet the A-Team Your Growth Marketing team
Here’s our little secret.
We’re all obsessed with getting results for our clients. And we’re not just marketing experts – we’re healthcare marketing specialists.
Our team brings decades of medical & healthcare marketing experience working with some of Australia’s finest healthcare brands. Brands like AGPAL & QIP, Cochlear, Genie Solutions, MSD, and local healthcare professionals like Glenelg Orthopaedics, SpeechEase and The Brisbane Spine Clinic.
As well as our core marketing growth team (the team to your right), we also have a team of specialists who partner with us on specific projects:
- Jeanette Jifkins, Principal Lawyer of Onyx Legal to help ensure healthcare professionals remain on the right side of the law; and
- Dr Billy Chow for business consultancy services for medical and healthcare professionals and organisations.
When you hire Splice Marketing, you’re hiring a team of healthcare marketing experts who know how to craft campaigns rooted in truth, empathy and accuracy of health information.
ELLIE BAKKER
KELLY DIMKOVSKA
BILLY CHOW
EDDIE BLOE
CHERIE BUCHANAN
RUSSELL GEDDES
JO LACEY
JAKE MCDOWALL
Matt Anson
VERONICA DE LUNA
BELINDA ROBERTS
KAY NOAD
IAN REDFORD
BETH MICKLETHWAITE
LAURA KIM
CLARE KELLY
ANUSHA GODAVARTHI
JACOB ZAMMIT
DANA FREIER
ZARA KEHL
Patient Acquisition Success Story:
Jimboomba Chiropractic
Jimboomba Chiropractic offers chiropractic services to the local community. Our client wanted to treat more patients and show them the value of chiropractic care. The challenge was to increase brand recognition and position Jimboomba Chiropractic as the obvious choice for people looking for a good chiropractor. Google was flooded with competitors. And this meant it was costly to run Google ads to attract more patients. Facebook proved to be the right answer. Within one month we generated 20 new patients with a total customer lifetime value of $19,000.
Book Your Free Marketing Consultation
It’s not the size of your marketing budget but what you do with it that matters.
That’s why we’ll step back and take a look at the big picture. How much you spend, and what you spend it on, will likely change over time. But first, we have to find the real problem and outline the right strategy to solve it.
That’s why we start by offering you a strategy session with us. You’ll get a 30-minute meeting and a digital diagnosis of your current online presence.